Marketing Optimization: What To Do When You Don’t Know What To Do (Subject Line Copywriting Contest)

Hi,

SUBJECT LINE #1: “Marketing Optimization: What To Do When You Don’t Know What To Do”

Reason why (of this subject line):

1. Marketing Optimization: Selects the audience and the subject covered (we are measuring CTR, not open rate)
2. When You Don’t Know What To Do: Marketing Optimization is not easy! See http://www.meclabs.com/training/marketing-summit/optimization-summit-2012/coaching and the email at http://www.marketingexperiments.com/blog/research-topics/email-marketing/subject-line-reader-contest.html)
3. What To Do: Promises very useful information

More subject lines, coming soon — see http://www.mariaspinola.com/copywriting/copywriting-contest-so-you-think-you-can-write-a-good-subject-line/

Thanks,

Maria Spínola

“Fix the bad high-tech content”
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B2B Content Marketing Mapping & Copywriting
+351 91 293 05 19